Author here. Appreciate the feedback. I agree It's a tricky stylistic choice. I did think about it, and decided to go with it this time. The rationale was to avoid interrupting the flow with writing 'in my opinion', or 'I recommend' multiple times. I have tried to be balanced though, and explain there's is no 'one size fits all' solution. FWIW everything I reference in the blog is open source - I have no commercial motive.