Because allowing users to control how they use the platform is not viable in today's world.
From an engagement standpoint, the ideal Youtube is one where you can't actually view a list of videos from a specific channel at all. Or search for videos. Or anything really that isn't just watching whatever set of videos the algorithm thinks will maximize your engagement at that time.
The web in general is moving in this direction at a fast pace and the cause for all of this is one thing: phones. That's it. There's an increasingly massive number of people that spend hours a day staring at their phones mindlessly scrolling through tiktok, twitter, etc. to waste their time away when they have nothing better to do, simply consuming whatever content is fed to them, giving absolutely no thought to what they're seeing beyond how much it entertains them in that moment. They don't want to look for specific videos, they don't want to watch a specific channel, they just want to be kept busy by an algorithm. These people are insanely easy to please and will consume for hours at a time, watching plenty of ads. The more people start behaving like this, the more money these platforms make.
From an engagement standpoint, the ideal Youtube is one where you can't actually view a list of videos from a specific channel at all. Or search for videos. Or anything really that isn't just watching whatever set of videos the algorithm thinks will maximize your engagement at that time.
The web in general is moving in this direction at a fast pace and the cause for all of this is one thing: phones. That's it. There's an increasingly massive number of people that spend hours a day staring at their phones mindlessly scrolling through tiktok, twitter, etc. to waste their time away when they have nothing better to do, simply consuming whatever content is fed to them, giving absolutely no thought to what they're seeing beyond how much it entertains them in that moment. They don't want to look for specific videos, they don't want to watch a specific channel, they just want to be kept busy by an algorithm. These people are insanely easy to please and will consume for hours at a time, watching plenty of ads. The more people start behaving like this, the more money these platforms make.