Contrary to the seemingly popular belief, that their success was due to their algorithm, I used them because of their uncluttered and simple design.
That's why I used Altavista before that. Google kept things very simple while other sites loaded on the bloat and garbage.
I don't remember ever feeling like what I found with Google couldn't be found with Altavista or lycos. But a lot of the other companies tried to prematurely monetize to an excessive degree.
I remember google having equivalent or even inferior results to yahoo search for quite a while, especially in niche topics like sports and music. The differences in algorithms just didn’t matter much for average case queries.
I think the difference in algorithms matters even less now, and that google’s modern advantage is not in ranking algorithms but in automated display of structured data, like sports league results, filmography for an actor, etc., and work around knowledge graph methods to automate that stuff.
Early google was unequivocally only differentiated by branding and sparse design.
I actually postulate it was due to their ability to parse queries in an effective way, combined with the speed (and sure, probably design) of results [1]. From what I recall at the time, and even to this day, Google does a better job of determine exact match vs question (and finding subject matter) based results.
I was quite young at the time but made the same transition for the same reasons.
I think the vast majority of users don't consciously evaluate search engines for accuracy. And most non-technical users just assume that if they cant find it through X, its probably not there.
That's why I used Altavista before that. Google kept things very simple while other sites loaded on the bloat and garbage.
I don't remember ever feeling like what I found with Google couldn't be found with Altavista or lycos. But a lot of the other companies tried to prematurely monetize to an excessive degree.