Am I the only one who clicks the unsubscribe link? I live by Inbox Zero and I've been giving out my email address for over a decade (500+ sites and services in 1Password), but I very rarely receive marketing emails because I always unsubscribe. In the US, it's a law that businesses must comply with opt-out requests.
Do most people feel their inbox is too far gone to manage manually?
I ignore them mainly because it's easier. Facebook alone might send me 10 emails a day begging me to come back.
If someone was smart, clicking the unsubscribe link would only validate that the address the mailer was sent to was being used. I suspect that several services do this either via the unsubscribe link or a pixel tracker.
Most of the unwanted mail I see (at least what makes it past the basic automated filters) is from legitimate companies who think I'd like to hear about product updates every two days rather than Viagra pills or whatever.
Unsubscribe has worked great for me too. I was not familiar with the phrase Inbox Zero before, but that is exactly how I maintain my primary email address I use for almost everything now. I typically only receive a handful of emails each day.
Do most people feel their inbox is too far gone to manage manually?