It is not required, per the linked FAQ admissions section:

https://pe.gatech.edu/online-masters-degrees/analytics/faqs#...

--EDIT-- On the admissions criteria page, it states the following:

"5. Optional - Applicants may choose to submit standardized test scores, most commonly GRE or GMAT (but if appropriate, LSAT, MCAT, etc. scores may also be considered)."

So that may help get you in.

https://pe.gatech.edu/online-masters-degrees/analytics/appli...